- 16 Dec 2022
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Data Source - LINE Ads
- Updated on 16 Dec 2022
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This is a machine-translated version of the original Japanese article.
Please understand that some of the information contained on this page may be inaccurate.
summary
This page is a help page for setting up transferring LINE Ads (formerly Line Ads Platform) report data.
The other day, LINE Corporation released a method for extracting advertising data using APIs.
In line with the above, trocco has newly started providing connectors using the LINE Ads API.
This article is a help page about connectors using the LINE Ads API.
In response to the launch of connectors using the LINE Ads API, we have decided to discontinue the existing connectors using scraping.
Starting from December 2022, there will be a certain period of transition to connectors using the LINE Ads API.
During this transition period, both connectors are available temporarily.
The names of each connector are as follows.
- Transfer from - LINE Ads: A new connector using the LINE Ads API
- Transfer from - LINE Ads (deprecated): Connector using existing scraping
However, as mentioned above, existing scraping connectors will no longer be available.
If you want to create a new forwarding setting in the future, please use the forwarding source - LINE Ads.
There are some differences in the data acquired between the above two connectors.
For details, please refer to the list of changes in acquired data due to changes in the data extraction method of the forwarding source LINE ADS.
Setting items
STEP1 Basic settings
Item nameRequired | content | |
---|---|---|
LINE ad connection information | Yes | Select the connection information for LINE Ads. For details, see Connection information for LINE Ads. |
Ad account ID | Yes | Go to the Ad Accounts tab of your LINE Ad Manager user interface and check and enter the ID of the ad account for which you want to retrieve data. |
Download Type | Yes | Select either Performance Report or Master Data (Ads). |
Performance Report
Item nameRequired | content | |
---|---|---|
Report Type | Yes | Select the report type. Please refer to Data Type for an overview of each report, and Column Details for details on column units. |
Data acquisition period | Yes | Enter the time period for which theyyyy-MM-dd report is extracted. |
Custom conversions | No | If you have a custom conversion you'd like to get, enter it here. For more information about custom conversions, see Track website conversions. |
If you've added, changed, or removed custom conversion settings from an existing transfer setup, go to "Select automatic settings" and select Perform automatic settings.
Master Data (Advertising)
Item nameRequired | content | |
---|---|---|
Master Data Type | Yes | Select the master data type. Please refer to Data Type for an overview of each data, and column details for details on column units. |
Data Type
Performance Report
Type | Report Content |
---|---|
Ad accounts | Get daily reports at the ad account level. |
campaign | Get daily reports for the campaign level. |
Ad groups | Get daily reports at the ad group level. |
advertisement | Get daily reports for your ad level. |
Master Data (Advertising)
Type | Report Content |
---|---|
campaign | You can get master data for your campaigns. |
Ad groups | You can get master data for your ad groups. |
advertisement | You can get master data for your ads. |
Column Details
The following columns included in data before May 2019 are not imported.
- viewable impression
- CVF Application
Performance Report
For more information about each column, see the LINE Ads API documentation.
Column nameExample | content valueAd | accountcampaignad | groupads | |||
---|---|---|---|---|---|---|
day | date | 2019-12-24 | ✓ | ✓ | ✓ | ✓ |
ad_account_name | Ad account name | Sample Report | ✓ | ✓ | ✓ | ✓ |
ad_account_id | Ad account ID | A12345678900 | ✓ | ✓ | ✓ | ✓ |
campaign_name | Campaign name | Sample Campaign 3 | - | ✓ | ✓ | ✓ |
campaign_id | Campaign ID | 1230000000000 | - | ✓ | ✓ | ✓ |
campaign_objective | Campaign objective | VISIT_MY_WEBSITE | - | ✓ | ✓ | ✓ |
ad_group_name | Ad group name | Ad groups: 201801151037 | - | - | ✓ | ✓ |
ad_group_id | Ad group ID | 2230000000000 | - | - | ✓ | ✓ |
ad_name | Ad name | Advertisement : 201801151037 | - | - | - | ✓ |
ad_id | Advertising ID | 3230000000000 | - | - | - | ✓ |
title | Ad Title | Sample Title | - | - | - | ✓ |
description | Ad description | Sample Description | - | - | - | ✓ |
impressions | Impressions | 56 | ✓ | ✓ | ✓ | ✓ |
cpm | CPM(Cost Per Mille) | 0 | ✓ | ✓ | ✓ | ✓ |
clicks | Clicks | 1 | ✓ | ✓ | ✓ | ✓ |
ctr | CTR(Click Through Rate) | 1.79 | ✓ | ✓ | ✓ | ✓ |
cpc | CPC(Cost Per Click) | 24000 | ✓ | ✓ | ✓ | ✓ |
cv | CV(Conversion) | 0 | ✓ | ✓ | ✓ | ✓ |
cvr | CVR(Conversion Rate) | 0.00 | ✓ | ✓ | ✓ | ✓ |
cpa | CPA(Cost Per Acquisition) | 0 | ✓ | ✓ | ✓ | ✓ |
cost | cost | 24000 | ✓ | ✓ | ✓ | ✓ |
currency | currency | JPY | ✓ | ✓ | ✓ | ✓ |
reach_estimated | Reach (estimated) | 0 | ✓ | ✓ | ✓ | ✓ |
video_starts | Number of video views started | 0 | ✓ | ✓ | ✓ | ✓ |
3_second_video_views | Number of 3-second views | 0 | ✓ | ✓ | ✓ | ✓ |
cost_per_3_second_playback | Cost per 3-second playback | 0 | ✓ | ✓ | ✓ | ✓ |
video_watches_at_p25 | 25% views | 0 | ✓ | ✓ | ✓ | ✓ |
video_watches_at_p50 | 50% views | 0 | ✓ | ✓ | ✓ | ✓ |
video_watches_at_p75 | 75% views | 0 | ✓ | ✓ | ✓ | ✓ |
video_watches_at_p95 | 95% views | 0 | ✓ | ✓ | ✓ | ✓ |
video_completions | Number of video views completed | 0 | ✓ | ✓ | ✓ | ✓ |
cost_per_complete_video_view | Cost per video view | 0 | ✓ | ✓ | ✓ | ✓ |
installs_clicks | Number of installs (clicks) | 0 | ✓ | ✓ | ✓ | ✓ |
installs_views | Installs (Views) | 0 | ✓ | ✓ | ✓ | ✓ |
installs_clicks_and_views | Number of installs (click + view) | 0 | ✓ | ✓ | ✓ | ✓ |
installs_sk_ad_network | Number of SKAdNetwork measurement installations | 0 | ✓ | ✓ | ✓ | - |
install_rate_clicks | Install rate (click) | 0.00 | ✓ | ✓ | ✓ | ✓ |
install_rate_sk_ad_network | Install rate of SKAdNetwork measurement | 0.00 | ✓ | ✓ | ✓ | - |
cost_per_install_clicks | Cost per install (click) | 0 | ✓ | ✓ | ✓ | ✓ |
cost_per_install_clicks_and_views | Cost per install (click + view) | 0 | ✓ | ✓ | ✓ | ✓ |
cost_per_install_sk_ad_network | Cost per installation of SKAdNetwork measurement | 0 | ✓ | ✓ | ✓ | - |
open | Number of app launches | 0 | ✓ | ✓ | ✓ | ✓ |
open_rate | App open rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_open | Cost per app launch | 0 | ✓ | ✓ | ✓ | ✓ |
view_home_screen | Home Views | 0 | ✓ | ✓ | ✓ | ✓ |
view_home_rate | Home Browsing Rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_view_home | Cost per home visit | 0 | ✓ | ✓ | ✓ | ✓ |
category_view | Category Views | 0 | ✓ | ✓ | ✓ | ✓ |
category_view_rate | Category browsing rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_view_category | Cost per category view | 0 | ✓ | ✓ | ✓ | ✓ |
view_product | Product views | 0 | ✓ | ✓ | ✓ | ✓ |
product_view_rate | Product view rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_view_product | Cost per product view | 0 | ✓ | ✓ | ✓ | ✓ |
search | Number of searches | 0 | ✓ | ✓ | ✓ | ✓ |
search_rate | Search rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_search | Cost per search | 0 | ✓ | ✓ | ✓ | ✓ |
add_to_cart | Number of additional carts | 0 | ✓ | ✓ | ✓ | ✓ |
add_to_cart_rate | Cart add-to-add rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_add_to_cart | Cost per cart addition | 0 | ✓ | ✓ | ✓ | ✓ |
purchase | Number of purchases | 0 | ✓ | ✓ | ✓ | ✓ |
purchase_rate | Purchase rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_purchase | Cost per purchase | 0 | ✓ | ✓ | ✓ | ✓ |
level_achieved | Number of levels achieved | 0 | ✓ | ✓ | ✓ | ✓ |
level_achieved_rate | Level attainment rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_level_achieved | Cost per level achieved | 0 | ✓ | ✓ | ✓ | ✓ |
tutorial_complete | Number of tutorials completed | 0 | ✓ | ✓ | ✓ | ✓ |
tutorial_percent_complete | Tutorial completion rate | 0.00 | ✓ | ✓ | ✓ | ✓ |
cost_per_tutorial_completion | Cost per tutorial completion | 0 | ✓ | ✓ | ✓ | ✓ |
Master Data (Advertising)
For more information about each column, see the pages in the LINE Ads API documentation.
campaign
value
Example of column | name content | |
---|---|---|
id | Campaign ID | 9086311996634 |
name | Campaign name | Website conversion: 202009231306 |
campaign_objective | Campaign objective | WEBSITE_CONVERSION |
configured_status | Campaign status | PAUSED |
spending_limit_type | Types of spending limits | MONTHLY |
spending_limit_micro | Micro spending limits | 10000000000 |
start_date | Start date and time | 2020-09-23T13:06:00+09:00 |
end_date | End date and time | 1970-01-01T00:00:00Z |
active_cbo | Campaign budget optimization | False |
bid_strategy | Bid strategy | SET_MAX |
daily_budget_micro | Daily budgets for budget optimization | 120000000000 |
delivery_status | Ad serving status | PAUSED |
delivery_status_reasons | Ad serving status reasons | [{'code': 'CAMPAIGN_PAUSED'}] |
created_date | Created | 2020-09-23T13:06:19+09:00 |
modified_date | Modified | 2021-04-14T08:20:33+09:00 |
removed_date | Deletion date and time | 2021-12-22T19:39:03+09:00 |
Ad groups
value
Example of column | name content | |
---|---|---|
id | Ad group ID | 8390071699113 |
campaign_id | Campaign IDs that are parent to the ad group | 3149071698613 |
name | Ad group name | Ad groups: 201912201044 |
media_app | Ad group app media | {"id": 100, "name": "hoge", ..., "removedDate": "2021-12-22T19:39:03+09:00"} |
configured_status | Ad group status | ACTIVE |
ad_group_learning | Ad group learning information | {'learningStatus': 'LEARNING', 'learningStatusCode': 110, 'lastLearningStartTs': 1617843000, 'lastLearningEndTs': 1577589600, 'targetReachRatio': 0.325, 'hasLearningCompletionHistory': True} |
bid_type | Types of bids | CPC |
bid_amount_micro | Micro bid | 200000000 |
bid_strategy | Bid strategy | SET_MAX |
daily_budget_micro | Daily budgets for budget optimization | 500000000 |
auto_bid_type | Types of automated bidding | CLICK |
auto_bid_conversion_id | Custom conversion ID | |
first_auto_bid_conversion_id | First custom conversion set up in an ad group | |
targeting | Ad group eligibility | {'country': 'JP', 'ssps': ['1', '2'], 'includeAdvancedTargetings': [{'interests': ['4']}]} |
dpa_destination_type | Types of DPA destinations | APP_STORE_URL |
dpa_destination_url | DPA destination URL | |
rnf_start_date | Reach start date and time | 2021-11-28T04:28:14+09:00 |
rnf_end_date | Reach end date and time | 2021-11-28T04:28:14+09:00 |
rnf_frequency | Reach frequency | 2 |
in_stream_video_included | Whether or not you have in-stream ads | False |
delivery_status | Ad serving status | NOT_DELIVERING |
delivery_status_reasons | Ad serving status reasons | [{'code': 'CAMPAIGN_ENDED'}, {'code': 'CAMPAIGN_PAUSED'}, {'code': 'ACTIVE_ad_group_learning'}] |
created_date | Created | 2019-12-20T10:45:30+09:00 |
modified_date | Modified | 2021-04-12T15:33:35+09:00 |
removed_date | Deletion date and time | 2021-04-12T15:33:35+09:00 |
advertisement
value
Example of column | name content | |
---|---|---|
id | Advertising ID | 6165682099767 |
ad_account_id | Ad-parent ad account ID | A41527163126 |
ad_group_id | Ad group ID whose parent is the ad | 8390071699113 |
name | Ad name | Advertisement: 201912201045 |
creative | Ad creatives | {'id': 5165682099767, 'creativeFormat': 'IMAGE', 'title': 'trocco', 'description': 'Full Data Integration Automation Service',} |
configured_status | Ad status | ACTIVE |
imp_track_url | Impression tracking URL | |
view_track_url | View-through conversion tracking URL | |
delivery_status | Ad serving status | NOT_DELIVERING |
delivery_status_reasons | Ad serving status reasons | [{'code': 'CAMPAIGN_ENDED'}, {'code': 'CAMPAIGN_PAUSED'}, {'code': 'ACTIVE_ad_group_learning'}] |
created_date | Created | 2021-04-08T16:28:07+09:00 |
modified_date | Modified | 2021-04-08T16:28:07+09:00 |
removed_date | Deletion date and time | 2021-04-08T16:28:07+09:00 |